American Cancer Society and Sleep Number Win Golden Halo Award for Best Intersectional Initiative

In a groundbreaking recognition of innovation and impact, sleep wellness technology leader Sleep Number Corporation (Nasdaq: SNBR) and the American Cancer Society (ACS) have been honored with the Golden Halo Award for Best Intersectional Initiative in 2024. The award, presented by Engage for Good, celebrates brand and non-profit initiatives that break new ground in addressing multiple causes and communities simultaneously, marking a significant milestone in corporate social responsibility. The Best Intersectional Initiative category is new for 2024 and spotlights projects that embrace intersectionality in their mission to rise above conventional boundaries, targeting diverse issues and communities with a unified approach.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240516864819/en/

Shelly Ibach, Chair, President and CEO, Sleep Number, and David Benson, Executive Vice President, North Region, American Cancer Society, accept the Golden Halo Award for Best Intersectional Initiative in 2024 (Photo: Business Wire)

This year's award celebrates the collaborative efforts of ACS and Sleep Number, bringing together sleep science and technology, community well-being, and patient support through innovative initiatives spanning both organizations to support the ACS vision of ending cancer as we know it, for everyone, by addressing the interconnected needs of individuals across the sleep and cancer care continuum. These initiatives include:

• Integrating Sleep Number’s proprietary sleep data into cancer research;
• Engaging communities in cancer prevention and screening through partnership with the NFL-supported Crucial Catch campaign as well as with The Defender, presented by Sleep Number;
• Enhancing the sleep experiences of cancer patients and caregivers at American Cancer Society Hope Lodge communities nationwide;
• Team member engagements like community volunteering and Fit2Be Cancer Free.

“The American Cancer Society’s partnership with Sleep Number truly embodies an innovative collaboration where sleep science, community well-being, and cancer care intersect to improve the lives of cancer patients and families,” said Michael Neal, Chief of Organizational Advancement, American Cancer Society. “We are so proud and grateful to work with such an amazing partner and leverage the unique strengths of each organization to help end cancer as we know it, for everyone.”